I get a lot of emails from other coaches asking for tips on how to build a successful Beachbody business, so i decided to put together a list of 5 things I have done that have most impacted my business:
#1 - GET RID OF THE EXCUSES!
I Started Beachbody and was randomly placed as a customer lead under an inactive coach... So I had to learn everything I know completely on my own. Don’t use your upline as an excuse not to succeed... This is YOUR BUSINESS and no one owes you anything. There are SO many amazing trainings at your disposal these days in the coach training academy, Craig Holiday’s 90 Days to Excellence series in the back office: {News & Training>>EVENTS>> Conference Calls & Webinars>> Conf. Call & Webinar archive}, the Success on demand tab and on National Call Call on Monday’s ay 12pm ET where you can listen to ALL of the top coaches share their different approaches to the business.
#2 - KNOW & GROW THY SELF!
You have ISSUES! We ALL do... and if you don’t work on them and learn how to overcome, then you won’t see much growth in your business... and when and if you ever do bring someone into your team, they will be just as unwilling to change as you are! LIKE ATTRACTS LIKE. If I had stayed where I was... I would still be broke, lost, and more than likely still bartending. PERSONAL DEVELOPMENT on a regular bases, even if it is only 10-15 minutes a day, can completely change the course of your life... Don’t over-look it, because it is VERY easy to do so.
#3 - SWITCH YOUR PITCH TO A NICHE!
You can’t successfully market your business to the general population. Why? Because what is important to an 18 year old girl is MUCH different from what is important to a retiring military man... or a Successful Business man, or a Stay at Home Mom... and YOUR MESSAGE must be consistent in order to be effective. You want to focus on sharing your message with a select group (most likely in YOUR age group, your gender, your experiences and with goals and aspirations similar to the ones YOU have!) WHY? Because people like you... CONNECT with you!You understand their needs and KNOW how to fulfill them! So when you post on FB, don’t post to everyone... Post as if you were talking solely to your specific niche!
#4 - SHARE, DON’T SELL!
What does that mean? It means don’t be an icky sticky pushy sales person!!! Focus on sharing emotionally driven success stories. SHARE your story... and be REAL and vulnerable! People don’t relate to links on a page... or posts promoting that you are now a coach... which basically says, “WHO WANTS TO BUY SOMETHING FROM ME?” - - YUCK! Think of it from an outsiders point of view... If your friend just started in another business... let’s say skin care products... and they were raving on how they were a rep now and you just HAD to try it and become a rep yourself... Would you JUMP IN not knowing if #1 - The product ACTUALLY worked #2 - If your friend was even going to stick with it. #3 - If it was one of those “Pyramid Schemes” ---- Probably NOT. Through your consistency, results and then THEIR research (with or without your being involved in the process) you will start to see more people show interest. SHARE your journey, but don’t shove it down people’s throats... Don’t make it the ONLY thing you ever post about. Be relatable in multiple areas of your life... and stop trying to force the solution down their throats! LOL.
#5 - IT’S SO NOT ABOUT YOU!
It is SO tempting to keep the focus on what YOU want for your business... I WANT to be a diamond... I WANT to find a rockstar coach... I WANT to make $500 a week... I WANT, I WANT, I WANT... and sure, we ALL want success, but in THIS business, YOUR success is determined by the number of people YOU HELP to succeed in reaching THEIR GOALS, not YOURS. You will come to find, people really aren’t all that inspired or motivated to achieve YOUR goals. You need to become a visionary in people’s lives. Listen to their story, learn about what is important to THEM, what their strengths and weaknesses are, help them to see the bigger vision for their lives and how BEACHBODY can help them to get there! Be sure to share these 5 concepts with them and explain how to use their lives to inspire others! it doesn’t happen over night... but with consistency you WILL achieve results! Understand you can’t make them do anything they do not see value in.. So show them the value according to their goals and dreams!
I will close with this, you won’t change lives that aren’t ready to change, INCLUDING your own! Be patient, persistent and consistent with your new business, share from the HEART not the head, and GET READY... Because your success and income will always be a direct reflection of the number of lives you have helped change!!!
Make it COUNT!
Lindsay Matway
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